Privacy policy
Last updated: 01.05.2026
1. General information
This Privacy Policy sets out the rules for processing personal data and the use of cookies in connection with the use of the website www.hugsforpets.com.
The controller of personal data is:
HUGS FOR PETS Prosta Spółka Akcyjna
ul. Bóżnicza 15 lok. 6
61-751 Poznań, Poland
VAT ID (NIP): 7831947355 | KRS: 0001222147
email: hello@hugsforpets.com
The controller takes particular care to protect the privacy of users and the security of transmitted data.
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2. Legal basis for processing
Personal data is processed in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR), the Polish Personal Data Protection Act, and the Act on the Provision of Electronic Services.
Data is processed on the basis of:
- Art. 6(1)(b) GDPR – performance of a contract,
- Art. 6(1)(c) GDPR – legal obligations,
- Art. 6(1)(f) GDPR – legitimate interests of the controller,
- Art. 6(1)(a) GDPR – consent of the user (including marketing, newsletter, analytical and marketing cookies).
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3. Scope of data processed
The controller may process the following data: name and surname, email address, phone number, delivery address, IP address, order data, payment data (processed by the payment operator), analytical data relating to the use of the website.
Providing data is voluntary, but may be necessary to fulfil an order.
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4. Purposes of processing
Order fulfilment:
- processing purchases in the online store
- arranging delivery
- processing payments
Customer contact:
- handling enquiries
- handling complaints
- customer support
Marketing:
- sending newsletters – based on the user's consent (Art. 6(1)(a) GDPR),
- running remarketing and advertising campaigns – based on the user's consent given via cookie settings, or on the controller's legitimate interests (Art. 6(1)(f) GDPR), with the right to object at any time.
Analytics:
- analysing how the website is used
- improving the functionality of the service
Legal obligations:
- accounting
- sales documentation
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5. Recipients of data
Data may be shared with entities supporting the operation of the store, in particular:
- payment operator Planet Pay sp. z o.o., ul. Jutrzenki 139, 02-231 Warszawa, Poland,
- courier company DHL eCommerce (Poland) Sp. z o.o. and other carriers where selected,
- analytics service provider – Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (Google Analytics, Google Ads) – see sections 13 and 14,
- advertising service provider – Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (Meta Pixel) – see section 15,
- advertising service provider – Pinterest Europe Limited, 2nd Floor, Palmerston House, Fenian Street, Dublin 2, Ireland (Pinterest Tag) – see section 16a,
- IT and hosting service providers.
These entities process data solely on the basis of data processing agreements.
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6. Transfers outside the European Economic Area
Due to the use of analytical and marketing tools, data may be transferred outside the European Economic Area, in particular to the United States. In such cases, appropriate legal safeguards are applied, including standard contractual clauses approved by the European Commission.
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7. Data retention periods
Personal data is retained for:
- the duration of the contract and order fulfilment,
- the period required by tax and accounting law – generally 5 years from the end of the calendar year in which the tax obligation arose,
- until consent is withdrawn – for data processed on the basis of consent (marketing, newsletter, cookies).
After these periods, data is deleted or anonymised.
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8. User rights
The data subject has the right to: access their data, rectify their data, erase their data, restrict processing, data portability, object to processing, and withdraw consent at any time (without affecting the lawfulness of processing carried out before withdrawal).
Users also have the right to lodge a complaint with the President of the Personal Data Protection Office (UODO).
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9. Data security
The controller applies appropriate technical and organisational measures to protect personal data, including: SSL encryption of data transmission, IT infrastructure security, and restricted access to data.
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10. Cookies
The online store uses cookies and similar technologies to ensure the correct functioning of the website, analyse traffic and carry out marketing activities.
Users may manage their cookie preferences at any time via the cookie banner displayed on their first visit to the website, or by clicking the relevant link in the website footer. Withdrawing consent is as easy as giving it.
If the user consents to analytical and marketing cookies, information about their activity in the store may be shared with external analytics and advertising service providers, in particular Google and Meta.
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11. Types of cookies
- Necessary – enable the correct functioning of the website; do not require consent,
- Analytical – enable traffic analysis; require consent,
- Marketing – enable personalised advertising; require consent.
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12. Managing cookies in the browser
Users can check and manage cookies at any time in their browser settings:
- Google Chrome – padlock icon in the address bar → "Cookies"
- Mozilla Firefox – shield icon in the address bar → "Privacy protection"
- Microsoft Edge – Settings → Privacy → Cookies
- Opera – padlock icon in the address bar → "Cookies"
- Safari – Preferences → Privacy → Manage website data
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13. Google Analytics
The controller uses Google Analytics (including Google Analytics 4 – GA4) provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables traffic analysis of the online store. Data collected includes: traffic sources, site usage, time spent on the site, device and browser type, approximate location, and IP address.
Users can opt out of Google Analytics data collection by installing the browser add-on available at: https://tools.google.com/dlpage/gaoptout
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14. Google advertising services
The controller uses Google advertising services (Google Ads) to display targeted ads and measure campaign effectiveness. For more information: https://policies.google.com/technologies/partner-sites
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15. Meta Pixel
The controller uses Meta Pixel provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Meta Pixel enables the controller to measure advertising effectiveness, track user actions on the website, and display targeted ads to people who have visited the store.
More information: https://www.facebook.com/business/help/742478679120153
Manage Meta ad preferences: https://www.facebook.com/ads/preferences/
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16a. Pinterest Tag
The controller uses Pinterest Tag provided by Pinterest Europe Limited, 2nd Floor, Palmerston House, Fenian Street, Dublin 2, Ireland.
Pinterest Tag enables measurement of the effectiveness of advertising campaigns run on Pinterest, and analysis of user behaviour on the website. This data may be used to display targeted ads on Pinterest.
More information: https://policy.pinterest.com/en/privacy-policy
Manage Pinterest ad settings: https://www.pinterest.com/settings/privacy
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16. Cookie list
Name | Provider | Purpose | Duration
_ga | Google Analytics | Distinguishing users and generating traffic statistics | 2 years
_ga_* | Google Analytics | Session state and behaviour analysis | 2 years
_gid | Google Analytics | Website usage statistics | 24 hours
_gcl_au | Google Ads | Measuring campaign effectiveness | 3 months
_fbp | Meta (Facebook) | Ad personalisation and effectiveness measurement | 3 months
_fbc | Meta (Facebook) | Linking visit to ad click | 3 months
_pin_unauth | Pinterest | Traffic analysis for users without a Pinterest account | 1 year
_pinterest_ct_ua | Pinterest | Measuring Pinterest ad effectiveness | 1 year
cookie_consent | Store | Storing the user's cookie consent preferences | 12 months
session_id | Store | Ensuring correct functioning of the site and shopping cart | Session
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17. Changes to this privacy policy
The controller reserves the right to amend this Privacy Policy in the event of changes to applicable law, technological changes, or changes to the website's functionality. The current version, along with the date of last update, is published on the website.
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18. Contact
For matters relating to personal data protection, please contact the controller:
HUGS FOR PETS Prosta Spółka Akcyjna
ul. Bóżnicza 15 lok. 6
61-751 Poznań, Poland
email: hello@hugsforpets.com